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Showing posts with label audience matching. Show all posts
Showing posts with label audience matching. Show all posts

Privacy and Opt-Out

Many people are aware of the use of cookies for tracking purposes.  But that is old technology.  Many advertisers use more sophisticated techniques for targeting advertisements, such as tracking pixels or audience matching or audience matched advertising.

In Australia, some advertising systems allow consumers to opt-out of audience matching targeting.  This is not well-known or promoted.  To opt-out, go here.

Domain Name Disputes

With the recent introduction of "direct registration" in the Australian domain name space (e.g. anyone with a connection to Austra...