A blog relating to Internet legal issues by Professor John Swinson, University of Queensland
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Showing posts with label lwn117. Show all posts
Showing posts with label lwn117. Show all posts
LWN117 Offered in Semester 1, 2011
Cyberlaw and Policy LWN117 will be offered in first semester 2011 at QUT. See course details.
The Law of Google
These are my notes for class for Tuesday, 3 March 2009. The class is "The law of Google".
1. The breadth of Google.
Search
www.google.com
www.google.com.au
www.google.co.uk
www.google.ca
www.google.de
www.google.com.br
www.google.com.bd
www.igoogle.com
News
Images
Blogs
Maps
Videos
Books
Scholarly Papers
Finance
Custom Search, example: Leading Australian Law Firms
Syndicated Search and example
Directory
Products
Google Base
Search tricks and tips
Internal search
Site Search
Site Map
Other Google Stuff
Toolbar
Google Accounts
Web History
Gmail
Photos: Picasa and Picasa Web
Chrome Browser
Blogger
Groups
Reader
Notebook
Calendar
Docs
Talk
YouTube
More information: Wikipedia
How Google Works
Google Sitemap
2. AdWords and AdSense: Google Advertising
A. Do these searches on Google, Australian Google and UK Google and compare results:
Look at the Google Ads on these websites:
C. Google Trends and Google Analytics
D. AdWords
KeyWord Tool and Tool
More information: Google Learning Centre
E. Other types of Google advertising
Maps
F. Problems & Issues
(a) Pay Per Click Websites
Look at these websites:
(What is legitimate? See RealSpanking and Jackass and UStream)
(b) Click Fraud
What percentage of click are fraudulent? See this story and here too.
Clickfraud is old news: Crack-down
(c) Trade Mark Issues
Google Procedure
ACCC Lawsuit: See here and here and here and here (Google filed its defence on 17 November 2008.)
RescueCom Lawsuit
French Lawsuit
Geico Lawsuit and settlement
More information
Google Business Solutions
3. Legal issues and lawsuits
Book Search Lawsuit and here
Caching & Copyright: see here and here and here
Also, see older posts in this blog, such as this post from 2006.
1. The breadth of Google.
Search
www.google.com
www.google.com.au
www.google.co.uk
www.google.ca
www.google.de
www.google.com.br
www.google.com.bd
www.igoogle.com
News
Images
Blogs
Maps
Videos
Books
Scholarly Papers
Finance
Custom Search, example: Leading Australian Law Firms
Syndicated Search and example
Directory
Products
Google Base
Search tricks and tips
Internal search
Site Search
Site Map
Other Google Stuff
Toolbar
Google Accounts
Web History
Gmail
Photos: Picasa and Picasa Web
Chrome Browser
Blogger
Groups
Reader
Notebook
Calendar
Docs
Talk
YouTube
More information: Wikipedia
How Google Works
Google Sitemap
2. AdWords and AdSense: Google Advertising
A. Do these searches on Google, Australian Google and UK Google and compare results:
- Noosa
- Hilton
- Q1
- cheap accomodation queensland
- flowers paddington
- the tallest building in brisbane is
- DSL-G604T
- Sony
- Harvey World Travel
- Harvey World Travel Insurance
Look at the Google Ads on these websites:
- NY Times
- Van Gogh Gallery
- Brisbane Apartments and Reviews
- Cyberlaw and Policy and example article
- This Blog (look top right --->
C. Google Trends and Google Analytics
D. AdWords
- create Ad
- select Keywords, budget and display location
- people then click on your Ad.
KeyWord Tool and Tool
More information: Google Learning Centre
E. Other types of Google advertising
Maps
F. Problems & Issues
(a) Pay Per Click Websites
Look at these websites:
(What is legitimate? See RealSpanking and Jackass and UStream)
(b) Click Fraud
What percentage of click are fraudulent? See this story and here too.
Clickfraud is old news: Crack-down
(c) Trade Mark Issues
Google Procedure
ACCC Lawsuit: See here and here and here and here (Google filed its defence on 17 November 2008.)
RescueCom Lawsuit
French Lawsuit
Geico Lawsuit and settlement
More information
Google Business Solutions
3. Legal issues and lawsuits
Book Search Lawsuit and here
Caching & Copyright: see here and here and here
Also, see older posts in this blog, such as this post from 2006.
New Name - Cyberlaw and Policy
LWN117 has been renamed "Cyberlaw and Policy". It will be offered in Semester One, 2009.
http://www.courses.qut.edu.au/cgi-bin/WebObjects/Courses.woa/wa/selectUnitFromCourseDetails?courseID=7216&idunit=21718
http://www.courses.qut.edu.au/cgi-bin/WebObjects/Courses.woa/wa/selectUnitFromCourseDetails?courseID=7216&idunit=21718
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