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Who should profit from a blog?

If you have a popular blog, should you have the write to sell advertising space on that blog? Or should any advertising space be controlled by the web portal that places the blog online? This is the dilemma being faced by Xu Jinglei, a Chinese actress, who is China's most popular blogger. Read more from the New York Times website (free subscription required).

What do you think? Who should profit?

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